Helping your consumers to gain more profits
 |
| Image via Wikipedia |
Typically
when business people and economists talk of consumers they are
talking about person as consumer, an aggregated commodity item with
little individuality other than that expressed in the buy not buy
decision.
However
there is a trend in marketing to individualize the concept. Instead
of generating broad demographic profile and psychographic profiles of
market segments, marketers are engaging in personalized marketing,
permission marketing, and mass customization.
A
consumer is assumed to have a budget which can be spent on a range of
goods and services available on the market. Under the assumption of
rationality, the budget allocation is chosen according to the
preference of the consumer, i.e. to maximize his or her utility
function.
In
'time series' models of consumer behavior, the consumer may also
invest a proportion of their budget in order to gain a greater budget
in future periods. This investment choice may include either fixed
rate interest or risk-bearing securities.
In
the context of mental health, consumer is also a term applied to
describe a person living with mental illness. Literally, it is not
really what it states. They are the people seeking for help in their
own profile of their mentality. You can let them gain their life back
on track and achieve your goal at the same time.
Problems
may also arise when dealing with your possible prospects.
Many
patients are frustrated because, despite their best intentions, they
seem unable to adhere to an exercise or "diet" program.
Actually, there are several proven strategies that can be used to
help us be successful in our efforts to improve an aspect of our
lifestyle.
First,
make a plan and make sure it fits their lifestyle. For example, if
you're planning on beginning an exercise program, think ahead about
how you're going to carve out the time in their already busy life. In
this respect, anything you can do to make the exercise program a
regular, daily part of your routine will be helpful.
It's
often a good idea to ask those around you to help you in your
endeavours. Anything you can do to help assure the support of your
family, friends and co-workers will increase the odds of success.
Remember
that most of the changes you make, whether changing what you prefer
to eat, or changing your schedule to include exercise, will affect
those around you. One of the best examples of this is the difficulty
that smokers have trying to quit when those around them are smoking.
If
you strictly adhere to a "proven" program that has
succeeded for others, however, and fail to produce the results you
want, you may become discouraged or filled with self-doubt. There are
many reasons to explain why self-help techniques fail, and many steps
to take to feel good about yourself regardless of the result. Like
every other field, the "experts" in self-help disagree on
just about everything.
Always
remember this: no matter how smart or "successful" someone
is, how much "proof" you're given, how much you trust or
respect someone, or how logical something seems, it's just an
opinion, just what worked for someone else, just a possible pathway
to success.
Comments